INTRODUCTION The first was Tata Nano which was launched in 2008 is an excellent example of automobiles that were built on revolutionary concept of developing cars for middle class Indian people. Famously branded at the “world’s cheapest car,” it was essentially targeted at two-wheeler drivers, hoping to migrate to a four wheeler. However, the Tata … Continue reading Top 6 Shocking Reasons Why Tata Nano Failed in the Indian Market